Public Relations and Journalism (Post-Bac Certificate) | Kean University

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Public Relations and Journalism (Post-Bac Certificate)

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Nathan Weiss Graduate College

Public Relations and Journalism (Post-Bac Certificate)

In a constantly changing media landscape, radio, television, print and electronic journalism are converging to create new ways for people to find information. At the same time public relations specialists are in increasing demand as organizations seek to get their messages out to shareholders and the wider community. The concrete skills of writing, reporting and research never go out of style. This certificate is unique in that it is the only program of its kind in New Jersey.

Students can earn graduate credit for these courses or complete four courses and receive a certificate in public relations and journalism. Students will study with journalists from The Star Ledger, The Associated Press and The New York Times as well as public relations specialists who are working in the field. Students will interact with colleagues who are working toward a master’s degree in Communication Studies that will help them build careers in teaching, management, mediation, political and health communication campaigns and work as an ombudsman in an organization. If taken for graduate credit, these classes can be transferred into the Communication Studies program upon acceptance. Kean University sponsors an award-winning campus newspaper, a radio station, and television studios as well as a faculty member skilled in digital storytelling.

Career Areas include:

  • Advertising
  • Event planning
  • Fundraising
  • Human resources
  • Journalism
  • Management
  • Ombudsman in an organization
  • Political and health communication campaigns
  • Public relations
  • Recruitment

For a complete list of course descriptions and degree requirements, click here.

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